TrueCoach vs Trainerize vs Everfit: Which PT Software Is Right for You in 2026?
Honest comparison of TrueCoach, Trainerize, and Everfit for personal trainers. Pricing, features, pros, cons, and who each platform fits best in 2026.
Choosing personal trainer software feels like choosing a gym — they all promise results, but the right fit depends on how you train, who you train, and what you're willing to pay.
TrueCoach, Trainerize, and Everfit are three of the most popular platforms for fitness professionals in 2026. Each one takes a different approach to client management, workout programming, and business tools. This comparison breaks down exactly what you get with each platform, what it costs, and who it's built for. If you want to see how these three stack up against the full market, our best personal trainer apps in 2026 guide covers nine platforms side by side.
No fluff. No affiliate bias. Just the data you need to make a smart decision.
How do TrueCoach, Trainerize, and Everfit compare overall?
TrueCoach excels at simplicity and progress tracking for smaller rosters. Trainerize is the go-to for branded client experiences and large studios. Everfit strikes a balance with strong automation and generous free tiers.
Here's the quick snapshot before we go deep:
| Feature | TrueCoach | Trainerize | Everfit |
|---|---|---|---|
| Best for | Solo coaches, strength coaches | Studios, branded apps | Growing businesses, hybrid coaches |
| Free plan | No (14-day trial) | Yes (1 client) | Yes (5 clients) |
| Starting price | $19/mo | $9/mo | $16/mo |
| Exercise library | 1,200+ videos | Pre-built library | 1,500+ videos |
| Nutrition tools | Basic (macro tracking) | Meal plans + habits | Meal plans, macro tracking, recipes |
| Automation | Limited | Zapier integrations | Autoflow (built-in) |
| Custom branding | No | Yes (custom app) | Yes (logo + colors) |
| Payment processing | Integrated | Integrated | Integrated (Stripe) |
| Mobile app rating | 4.8/5 (client app) | 4.8/5 (9,600+ reviews) | 4.9/5 (867 reviews) |
Now let's dig into each platform.
What does TrueCoach offer personal trainers?
TrueCoach is a streamlined coaching platform focused on workout programming, progress tracking, and clean client communication — built for trainers who want simplicity over feature bloat.
Key Features
- Workout builder with 1,200+ exercise demonstration videos
- Custom video uploads for personalized exercise instructions
- Visual compliance tracking showing which clients completed workouts at a glance
- Progress metrics with detailed graphs and trend analysis
- In-app messaging between trainer and client
- Payment processing built into the platform
- MyFitnessPal integration for nutrition tracking
- Supports remote, hybrid, and in-person training models
TrueCoach Pricing (2026)
| Plan | Monthly Price | Clients Included |
|---|---|---|
| Starter | $19/mo | Up to 5 clients |
| Standard | $49/mo | Up to 20 clients |
| Pro | $99/mo | Up to 50 clients |
| 50+ clients | Custom pricing | 25-client increments up to 250 |
All plans include the same feature set — pricing scales only by client count. Clients use TrueCoach for free. A 14-day free trial is available with no credit card required.
Who TrueCoach is best for
TrueCoach is ideal for solo coaches and strength coaches managing small-to-medium client rosters (under 50 clients). If you value a clean, intuitive interface and don't need heavy automation or custom branding, TrueCoach gets out of your way and lets you coach.
TrueCoach Pros
- Clean, minimalist interface with minimal learning curve
- Fastest setup time among the three platforms
- All features included at every price tier — no upsells or add-ons
- Strong progress tracking with visual graphs
- Client app is well-rated (4.8/5)
- Unlimited coaches per account at no extra cost
TrueCoach Limitations
- No free plan — only a 14-day trial
- No custom branding or white-label app
- Limited automation compared to Everfit and Trainerize
- Nutrition tools are basic (relies on MyFitnessPal integration)
- No multi-location support for studios
- Coach-facing mobile app has poor ratings (1.8/5 on Android)
What does Trainerize offer personal trainers?
Trainerize (now ABC Trainerize) is a feature-rich coaching platform built for trainers and studios who want custom-branded client experiences, multi-location management, and deep integrations with third-party tools.
Key Features
- Workout builder with pre-built exercise libraries and custom content
- Custom-branded app (iOS, Android, Apple Watch) with your logo and colors
- Meal planning and habit tracking tools
- In-app messaging and group communications
- Trainerize.me profile — a public-facing trainer page for lead generation
- Zapier integrations for workflow automation
- Multi-location support on Studio plans
- Payment processing for online coaching packages
- Video coaching for real-time sessions
Trainerize Pricing (2026)
| Plan | Monthly Price | Clients Included | Notes |
|---|---|---|---|
| Basic (Free) | $0/mo | 1 client | Mobile app, basic features |
| Grow | $9/mo | Up to 2 clients | Trainerize.me, integrations, Zapier |
| Pro 5 | $19.80/mo | Up to 5 clients | Custom branding, add-on access |
| Pro 15 | Scales up | Up to 15 clients | Same features, more clients |
| Pro 30–200 | Scales up | Up to 200 clients | Scales in tiers |
| Studio Plus | $225/mo per location | Up to 500–1,000 clients | All add-ons included, API access |
Add-on costs to watch: Trainerize's base plans are affordable, but key features like business tools, nutrition tracking, payments, and video coaching require paid add-ons on Grow and Pro plans. The Studio Plus plan includes everything.
Annual billing saves approximately 10% across all plans.
Who Trainerize is best for
Trainerize is ideal for studios, gym owners, and online coaches who want a branded client experience. If you care about having your logo on the app, need multi-location support, or want to sell coaching packages directly through the platform, Trainerize delivers.
Trainerize Pros
- Free plan available (limited to 1 client but useful for testing)
- Custom-branded app gives a professional, polished look
- Massive user base with high app store ratings (4.8/5 from 9,600+ reviews)
- Trainerize.me profile helps with client acquisition
- Multi-location support for studio businesses
- Strong third-party integrations via Zapier
Trainerize Limitations
- Add-on pricing adds up fast — base plans are deceptively cheap
- Learning curve is steeper than TrueCoach or Everfit
- Requires managing both mobile and desktop interfaces
- Custom-branded app costs extra on Pro plans
- Feature set feels fragmented without add-ons
- Lower tiers feel restrictive (2 clients on the $9/mo plan)
What does Everfit offer personal trainers?
Everfit is a scalable coaching platform that combines workout programming, nutrition tools, automation, and health app integrations — designed for trainers and studios that want room to grow.
Key Features
- Workout builder with 1,500+ exercise videos and custom upload support
- Autoflow automation for onboarding, scheduled messages, and group assignments
- Meal plans, macro tracking, and custom recipe books
- Habit coaching for behavior-based programming
- Forms and assessments for client intake
- Health app integrations with Apple Health, Google Fit, Fitbit, Garmin, and Oura
- Custom branding (logo and colors in the client app)
- Community forums for group engagement
- On-demand portal for content libraries and self-service programs
Everfit Pricing (2026)
| Plan | Monthly Price | Annual Price | Clients Included |
|---|---|---|---|
| Starter (Free) | $0/mo | $0/mo | Up to 5 clients |
| Pro | $16–$255/mo | $13–$213/mo | 5–300+ clients (scales) |
| Studio | $88–$430/mo | $73–$358/mo | 50–500+ clients |
| Enterprise | Custom | Custom | 500+ clients |
Add-on costs:
| Add-on | Monthly Price |
|---|---|
| Autoflow (automation) | $24–$29/mo |
| Meal Plans & Recipe Books | $33–$39/mo |
| Payments & Packages | $8–$9/mo |
| On-Demand Collections | $21–$25/mo |
Annual billing saves approximately 16% across all plans.
Who Everfit is best for
Everfit is ideal for growing coaching businesses and hybrid trainers who need automation, nutrition tools, and health device integrations. The generous free tier (5 clients) makes it a strong starting point, and the platform scales smoothly as your roster grows.
Everfit Pros
- Best free plan in the category (5 clients with core features)
- Autoflow automation saves significant admin time
- Widest health app integrations (Apple Health, Fitbit, Garmin, Oura)
- Highest-rated mobile app among the three (4.9/5)
- 1,500+ exercise video library
- Scales cleanly from solo trainer to large studio
Everfit Limitations
- Add-on pricing means the real cost is higher than the base plan suggests
- Autoflow (the standout feature) costs extra
- Smaller user community than Trainerize
- Less brand recognition in the market
- Studio plan required for group chat and broadcast messaging
- Enterprise plan lacks transparent pricing
How do TrueCoach, Trainerize, and Everfit compare on features?
TrueCoach leads on simplicity and all-inclusive pricing, Trainerize leads on branding and studio management, and Everfit leads on automation and health integrations.
Here's the detailed feature-by-feature breakdown:
| Feature | TrueCoach | Trainerize | Everfit |
|---|---|---|---|
| Workout programming | 1,200+ videos, custom uploads | Pre-built libraries, custom content | 1,500+ videos, custom uploads |
| Program templates | Yes | Yes | Yes (+ program builder) |
| Superset/circuit support | Yes | Yes | Yes |
| Nutrition tracking | Basic (via MyFitnessPal) | Meal plans + habits (add-on) | Meal plans, macros, recipes (add-on) |
| Client messaging | In-app messaging | In-app + group messaging | In-app + group chat (Studio plan) |
| Automation | None | Zapier integrations | Autoflow (built-in add-on) |
| Client onboarding | Manual | Automated delivery | Autoflow + forms |
| Progress photos | Yes | Yes | Yes |
| Body metrics tracking | Yes | Yes | Yes (+ custom metrics) |
| Health device integration | MyFitnessPal | Google Health Connect | Apple Health, Fitbit, Garmin, Oura |
| Custom branding | No | Yes (custom app) | Yes (logo + colors) |
| White-label app | No | Yes (Studio plan) | Yes (Enterprise plan) |
| Payment processing | Yes | Yes | Yes (Stripe, 3.15% + $0.30) |
| Multi-location | No | Yes | Limited |
| Community features | No | Groups | Forums + community |
| Video coaching | No | Yes (add-on) | No |
| Client-facing app | iOS | iOS, Android, Apple Watch | iOS, Android |
| Coach-facing app | iOS, web | iOS, Android, web | iOS, Android, web |
| API access | No | Studio plan | Enterprise plan |
How much does each platform actually cost for 20 clients?
For a trainer with 20 active clients, TrueCoach costs $49/mo all-in, Trainerize costs $22–$80+/mo depending on add-ons, and Everfit costs $48–$120+/mo depending on add-ons.
This is where it gets real. The "starting at" prices on landing pages tell one story. The actual monthly cost for a working trainer tells another.
Let's compare the true monthly cost for a trainer managing 20 active clients who needs workout programming, nutrition tracking, messaging, and payment processing:
| Cost Factor | TrueCoach | Trainerize | Everfit |
|---|---|---|---|
| Base plan | $49/mo (Standard) | ~$22/mo (Pro tier for 20 clients) | ~$48/mo (Pro tier) |
| Nutrition add-on | Included | ~$15/mo | ~$33/mo |
| Payment processing add-on | Included | ~$15/mo | ~$8/mo |
| Automation add-on | N/A | Free (Zapier) | ~$24/mo |
| Estimated total | $49/mo | $52+/mo | $113+/mo |
The takeaway: TrueCoach's all-inclusive pricing is genuinely straightforward. Trainerize and Everfit look cheaper at the entry level, but add-ons close the gap fast — and in Everfit's case, the full-featured experience costs significantly more. These hidden costs eat directly into the admin time trainers are already struggling with — see our guide on how personal trainers can save time on admin for practical strategies beyond software.
Note: Prices may vary based on exact plan tiers and current promotions. Check each platform's pricing page for the most up-to-date information.
What about voice-first in-session logging?
None of the three platforms above offer voice-first workout logging. If your biggest bottleneck is the time spent typing during or after sessions, they all leave that problem unsolved. Our voice workout logging guide covers how real-time voice capture works and why trainers are adding it to their workflow.
Where FitEcho fits in
FitEcho takes a fundamentally different approach to the "PT software" problem. Instead of building another dashboard for programming and client management, FitEcho focuses on the moment that matters most: the session itself.
What FitEcho does differently:
- Voice-first logging — speak your client's workout and it's logged in seconds
- AI that understands gym language — "3 sets of incline DB press, 60 pounds, 10 reps" just works
- Zero session disruption — log between sets without touching your phone
- 5-second logging vs. 5-8 minutes of manual entry
What FitEcho is NOT:
FitEcho is not a full coaching platform. It doesn't do workout programming, meal planning, or payment processing. It's a purpose-built tracking tool that eliminates the admin bottleneck inside sessions.
| Feature | TrueCoach | Trainerize | Everfit | FitEcho |
|---|---|---|---|---|
| Primary focus | Programming + management | Branding + studio management | Automation + scaling | In-session voice logging |
| Workout logging method | Manual (type/click) | Manual (type/click) | Manual (type/click) | Voice-first (speak) |
| Time to log a workout | 5-8 minutes | 5-8 minutes | 5-8 minutes | 30-60 seconds |
| Session disruption | Moderate | Moderate | Moderate | Minimal |
| Learning curve | Low | Medium | Medium | Very low |
| Price | From $19/mo | From $9/mo | Free (5 clients) | Free (beta) |
For many trainers, the best setup is using one of the three platforms above for programming and client management — and FitEcho for the actual in-session tracking. They solve different problems.
Which platform is best for your training style?
The best platform depends on your coaching model, client count, and which problems you need solved first — there is no single winner for every trainer.
Online-only coaches
Go with TrueCoach. The clean interface, visual compliance tracking, and all-inclusive pricing make it the simplest choice for delivering remote programs and tracking client progress. You don't need custom branding when your coaching relationship is the brand.
Studio owners and gym-based trainers
Go with Trainerize. Multi-location support, custom-branded apps, and the Studio Plus plan give you the polished, professional experience that gym members expect. The higher price point pays for itself when you're managing 50+ clients across locations.
Growing businesses and hybrid coaches
Go with Everfit. Autoflow automation, health device integrations, and the generous free tier make it the best platform for trainers who are scaling from solo to small team. The per-client cost drops significantly as you grow.
In-person trainers who hate admin
Add FitEcho. If your biggest pain point is the time you spend logging workouts during or after sessions, a voice-first tool solves that problem faster than any dashboard-based platform can. Use it alongside whichever platform handles your programming.
FAQ
Is TrueCoach worth the price compared to free alternatives?
TrueCoach's all-inclusive pricing means no surprises. At $49/month for 20 clients, you get every feature without add-on costs. Free alternatives like Everfit's Starter plan work for small rosters, but trainers managing 10+ clients often find the limitations frustrating. TrueCoach's straightforward pricing is worth it if you value simplicity and don't want to manage add-on subscriptions.
Can I switch from Trainerize to TrueCoach or Everfit easily?
Switching platforms requires manually recreating workout templates and re-inviting clients. None of the three platforms offer direct data migration from competitors. Plan 2-4 weeks for a full transition. The best approach is to run both platforms simultaneously during the switch, moving clients in batches rather than all at once.
Does Everfit's free plan have enough features for a new trainer?
Everfit's Starter plan supports up to 5 clients with core features including the workout builder, exercise library, metrics tracking, messaging, and client/coach apps. For a new trainer building their first client roster, it's genuinely useful — not a stripped-down demo. You'll hit the upgrade point when you need automation, nutrition tools, or more than 5 clients.
Which platform has the best mobile app for clients?
Everfit leads with a 4.9/5 rating on Google Play, followed by both Trainerize and TrueCoach's client app at 4.8/5. All three deliver solid client experiences on mobile. The biggest differentiator is that Trainerize offers a custom-branded app option, so clients see your brand instead of Trainerize. TrueCoach and Everfit show their own branding in the app.
How do these platforms handle nutrition and meal planning?
Trainerize and Everfit both offer built-in meal planning tools, though Everfit's version (custom recipes, macro tracking, meal plans) is more comprehensive. Both charge extra for nutrition features on lower-tier plans. TrueCoach takes a simpler approach by integrating with MyFitnessPal for nutrition tracking rather than building its own tools. If nutrition coaching is a core part of your service, Everfit offers the most complete solution.
Can I use FitEcho alongside TrueCoach, Trainerize, or Everfit?
Yes. FitEcho is designed as a voice-first logging tool, not a full coaching platform. Many trainers use a platform like TrueCoach or Trainerize for workout programming and client management, then use FitEcho during sessions for fast, hands-free logging. The two tools solve different problems and complement each other.
What's the biggest hidden cost with PT software?
Add-on pricing. Both Trainerize and Everfit advertise low base prices, but essential features like nutrition tools, automation, and payment processing often require paid add-ons. Always calculate the total cost for the features you actually need — not just the base plan price. TrueCoach avoids this by including all features at every tier, charging only based on client count.
Still spending more time typing workouts than coaching them? Download FitEcho free on the App Store and log your next client's workout in 30 seconds flat.
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